Irrespective of the business, everyone is into e-commerce nowadays. With the use of mobile phones and other smart devices, having an e-commerce site for any business has been like a mandatory thing to perform right after you set up your business. The primary cause of that being the tremendous influence the internet has over the lives of people. People turn to internet for all their needs. And if your business is up there, your customers might order something at the convenience of their homes or offices.
The main reason which pulls back people running various businesses to try out e-commerce development is mainly the lack of knowledge about that element of business and the unawareness of the advantages of having an e-commerce site. So, here we list out some advantages of having an e-commerce site.
- (1) Global Reach
- (2) Low Costs
- (3) Better Reach to Customers
- (4) Deliver Personalized Services
- (5) Staying competitive in this digital world
- (6) 24*7/365 Service
The biggest plus point of having an e-commerce site is the global reach you get for your business. With the traditional brick and mortar set up the major setback you might face is that your business would remain local. Having an e-commerce site could help your business grow new facets and reach more customers globally breaking all geographical restrictions.
Compared to the brick and mortar set up, the maintenance and the overall costs of having an e-commerce site is very less. Also an e-commerce store doesn’t require a high end investment. So putting up an online store alongside your physical store helps to have good returns with less investment and help your brand reach more customers.
As your shop is open 24*7/365 you have better reach to those really tech- savvy customers who prefer online shopping. You also have the advantage that you are not bounded by factors like location of the store, opening hours and good sales people. Also you could attract international customers and customers who are too busy to go to a shop or even those who have odd work hours.
If you closely monitor the buying habits of your online customers you may sometimes find a pattern. If you are able to understand that pattern clearly, then you can personalize your service and products accordingly i.e. either based on location, spending habits etc. Also you can accurately perform promotions based on this trend making the right people see the right service and products.
As said, every business has an e-commerce site that helps them have a bunch of trusted online customers. As e-commerce sites are popping up every single minute, you must ensure that your e-commerce site stands out among the others with unique features. For that, you must contact a well established e-commerce development company. At Nova e-Solution, we have e-commerce experts in Kochi and Dublin who provide E-commerce services across the world. Ring us and we will help you in providing customized e-commerce solutions.
The major advantage of having an e-commerce site is the fact that your products and service will be available to customers 24*7/365. This indeed increases the sales as the customers can shop your product or service whenever they want without bothering about the opening and closing hours.
Having read the important advantages of e-commerce site, the next thing you may want to know will be the platforms available for e-commerce development. There are a lot of platforms available for the development of e-commerce sites offering various features.
So, here we list some of the best open source e-commerce platforms available. Always choose a platform that is user friendly, easily customizable and that fits your business requirements.
WooCommerce is one of the best available platforms for E-commerce development. It is a WordPress plugin so you need to first install WordPress and then install this plugin onto your site. Some of the benefits of WooCommerce E-commerce platform are that it has customer friendly features, is scalable and has multiple themes to choose from.
Zen Cart is a free open source PHP platform. It stands out for its ease of customization, user friendliness and mainly security.
Magento is a popular and powerful open source e-commerce development platform and is the best among the other CRM platforms available. It provides amazing user experience, dynamic interface and is SEO friendly. Another important feature of Magento is the carting feature which makes the entire check out process smooth.
PrestaShop is almost new in the e-commerce development platform but it has become popular within a few span of time with its intuitive user friendly experience and beautiful interface. It is a light weight e-commerce platform so you need not worry about the loading time the site takes.
OpenCart is a light weight and user friendly e-commerce platform. Small businesses and start ups usually use OpenCart as it takes much less time and is cheaper to set up.
X-Cart is one of the fastest and secure open source e-commerce platforms in the market and is so similar to WooCommerce.
Drupal is one of the most commonly used e-commerce development platform and its speed and performance is much better than magento because of its inbuilt cache. Developing with Drupal might be a bit difficult if you are new to it. But on the other hand if you are an experienced developer, then you can easily go for Drupal.
WP eCommerce is also a WordPress plugin just like WooCommerce but is just that it is not widely used. The back end is easy to navigate and is very user friendly.
Though it may seem as an easy task to start an e-commerce version of your business, you must keep in mind certain things. The most important thing is that you need to invest in the right e-commerce developer or e-commerce development company. Also, pick the right package that fits your needs. Nova offers customized e-commerce packages that provide all the required features at an economic price. Also compare different e-commerce platforms and choose the one that best suits your business requirements.
Nova e Solution is a leading e-commerce development company in Cochin and Dublin with e-commerce experts who have hands on experience developing various customized e-commerce sites. For more info, reach out to us at +91 9961556418, +353 0872471142, +353 0879574416 or send us a mail at firstname.lastname@example.org.